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About Us

Who we are

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Flooring America is locally owned and operated by regional experts. By shopping at Flooring America, you’re supporting your community, and you’ll enjoy personalized service that you won’t find elsewhere.

Flooring America Design Center 

We are excited and eager at Flooring America Design Center to get to know you and help you with all of your floor covering needs. Our local Franklin, MA, flooring store offers both residential and commercial flooring products and installation services. Our family business thanks you for your continued support and look forward to servicing all your home remodel needs in the future! 

Long-Lasting, Stylish Flooring Products

Finding the right flooring for your home is not always easy. That's why our experienced team gets to know your personal style, budget, and lifestyle so we can recommend flooring that elevates your design with maximum functionality. Our extensive selections include a variety of patterns, colors, and styles for each type of flooring. In addition, Flooring America Design Center offers area rugs, backsplash tiles, carpet padding, and much more. We can get your project going in no time with plenty of in-stock options available! Discover the types of flooring we carry:

Professional Flooring Installation Services

Every flooring renovation is a renowned success with our professional installation services. Our quality products matched with our seamless installations deliver a flooring masterpiece that you will love for years to come. Beyond yielding beautiful results, a proper installation will make your floors much easier to maintain over their lifespan. Further, we bring customers peace of mind with our Ultimate Confidence Guarantee. This means we promise to replace or fix your floors at no extra cost should there be any installation-related issues. Let our professionals help you achieve your dream floors! Ready to learn more?

Contact us today to start your renovation! We've proudly served Franklin, MA, and the surrounding communities for over 5 decades.

Find Trustworthy Flooring Brands at Affordable Prices

At Flooring America Design Center, we are intentional in which products we offer our customers, settling for nothing less than top quality and style with reasonable pricing. How? We harness the 500-store buying power of Flooring America to bring you industry-leading products without sacrificing the personal services and care of a local flooring store. This way, our customers get the best of both worlds. Additionally, we are one of 4 Stainmaster Flooring Centers in all of Massachusetts. Our friendly flooring specialists are happy to discuss which flooring products are best for your renovation project. We are open 24 hours a day 7 days a week!


Celebrating Over 50 Years of Business in Franklin, MA

Flooring America Design Center is more than just a flooring specialty store. We are your partners in creating your dream home with attentive customer service, unmatched design expertise, and comprehensive installation services. Our local business is the areas leading hardwood, carpet, laminate, luxury vinyl, tile, and area rug dealer for over 50 years. From classic to contemporary, you'll find your style at Flooring America Design Center. 

Contact us today for all your flooring needs! We proudly serve Wrentham, Norfolk, Medfield, Walpole, Hopkinton, Framingham, Natick, Foxboro, Mansfield, Norwood, Dover, Hopkinton, Holliston, Medway, Blackstone, Norwood, Plainville, Attleboro, Franklin, Massachusetts, and the surrounding areas.

Locations and Directions:

1276 A Worcester Street
Natick, MA 
(508) 655-5572

950 Chestnut Street
Franklin, MA
(774) 613-8414


Proud To Be Locally Owned

When you support a store that is locally owned and operated like ours, you know that we understand your needs better and will take care of you at every step. You know you can trust us with your home improvement projects because your neighbors have — just read their reviews.

Empowering Communities

We’re proud to be part of a strong cooperative that invests in our community, sustains family businesses, bolsters our local economy, and supports friends and neighbors.

Start your project today.

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We Provide A Better Shopping Experience.

By coming together, local Flooring America stores are also able to benefit their customers with resources they wouldn’t have individually. They have access to an extensive selection of the finest flooring available, including hardwood, carpet, luxury vinyl, tile, laminate and more. Incredible buying power makes it possible to offer these high-quality floors at surprisingly affordable prices.

Products Offered At This Store

Our Location

Flooring America

950 Chestnut Street
Franklin, MA


9:00AM - 5:00PM


9:00AM - 5:00PM


9:00AM - 5:00PM


9:00AM - 6:00PM


9:00AM - 5:00PM


10:00AM - 5:00PM